Tuesday, August 28, 2007

MSNBC Grows Up, With Younger Crowd

Claiming the "strongest growth of any cable news net in Total Day and Primetime," MSNBC says its "ratings growth continued this summer."

— In primetime (M-F, 8-11p), MSNBC was up 45% in the 25-54 demo and up 46% in total viewers.

— "Countdown with Keith Olbermann" was up 67% in total viewers this August (721,000) compared to last August (431,000).

— MSNBC ranked #1 among the news nets in the 18-34 demo (M-S 8-11p). With 78,000 viewers, a small number by any measure, still out-delivering CNN by 5,000 and FNC by 18,000.

Now if they'd just replace fTucker with Cliff (and me as a pundit every once in awhile... c'mon, please?) it would be the perfect cable channel.


At 7:44 PM, Blogger Paddy said...

I'll comb my hair... and lose 564 lbs... and smile more often....

At 7:50 PM, Blogger Kirsten said...

I'd watch that.

At 10:13 PM, Blogger ohdave said...

Let's just keep Cliff here in Ohio, ok?

Unless they are going to broadcast from OSU...


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